Aoife McArdle Focuses on Female Empowerment for Secret

The latest Secret #StressTest campaign, directed by Aoife McArdle, tackles some sweat-inducing challenges women face.  Working to close the wage gap, “Raise” portrays the difficulties women have asking for a raise in a male dominated workforce, while “Three Dots” conveys the societal convention that women shouldn’t be the first to say “I love you.”