Gary Shore

Director, Anonymous Content

Gary Shore is a director and illustrator who creates moving images across commercial and non-commercial spaces in a sustained journey to explore the visual language. He recently completed a revolutionary campaign for Gatorade, starring Serena Williams, Allyson Felix, Kevin Durant, Lauren Froderman, Joe Mauer, A.J. Hawk and Tim Howard, to promote Gatorade's new G Serious products. Other clients include Adidas, EMI, Warner Bros., Scorpio France, Vogue, Nokia, the Montenegro Ministry of Tourism, and Heineken, among many others. Shore is currently developing his first feature film, The Cup of Tears.


Shore’s work has played on major TV and music channels and at exhibitions and festivals around the world. At this year’s Cannes Lions International Advertising Festival he was featured in the Saatchi & Saatchi New Director’s Showcase. At the same festival in 2006, he earned a nomination for the Young Director Award. That same year, he won the Royal Television Society Award for Best Student Drama for his graduation film The Draft. Shore graduated from the National Film and Television School in 2006.

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