Mark Romanek Puts a Tough-Guy Spin on Yoplait Yogurt

Yoplait Hunger 30sec Titled GIYY7235H

In his new Yoplait spot out of Wieden+Kennedy, Mark Romanek taps into the gruff & intense hard-man persona that spokesman Dominic Purcell is known for from his role on “Prison Break,” contrasting their light & creamy Greek 100 yogurt with unexpected & comical results.

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